Kevin Conwell Powers Marketing for Sandy Springs Candidate Dontaye Carter
Wake Hustle Grind partnered with Dontaye Carter to craft a high-impact digital campaign—building a fast, persuasive website and a steady drumbeat of social content that turns attention into action.
Building a Digital Presence
First impressions start online. Our team designed and developed a sleek, mobile-first campaign website that serves as the digital hub for Carter’s message. The site highlights a clear vision for justice, fairness, and accountability—while making it effortless for supporters to donate, volunteer, RSVP, and stay connected.
Social Media Content That Resonates
We created a bank of scroll-stopping assets for Instagram, Facebook, and X (Twitter): announcement graphics, event flyers, short-form videos, and caption templates. Each post blends bold visuals with focused messaging to drive reach and engagement—and consistently routes traffic back to the website for conversion.
Strategy Meets Execution
Our approach merges design, storytelling, and growth strategy. We mapped core narratives to content series, aligned the website’s calls-to-action to those narratives, and synchronized posting windows with event cadences. The result is a unified engine where every asset has a job and the message compounds week over week.
The Results So Far
With a polished web presence and consistent social branding, Carter’s campaign has stronger visibility and clearer on-ramps for supporters. The digital stack is built to scale quickly as momentum grows.
Work We Delivered
- Campaign microsite design & development
- Brand-aligned social media kit (templates, reels, captions)
- Event & fundraising landing sections with clear CTAs
- Content calendar and rapid-iteration workflow
Sources:
Medium
